Amber Gibson, Author at Fresh Cup Magazine https://freshcup.com/author/amber-gibson/ Coffee Industry Stories and Insights Wed, 05 Feb 2025 02:21:17 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://freshcup.com/wp-content/uploads/2022/11/cropped-Untitled-512-×-512-px-2-32x32.png Amber Gibson, Author at Fresh Cup Magazine https://freshcup.com/author/amber-gibson/ 32 32 223497660 Behind the Headlines: Science Says Morning Is the Best Time To Drink Coffee. What Do the Pros Think? https://freshcup.com/behind-the-headlines-science-says-morning-is-the-best-time-to-drink-coffee-what-do-the-pros-think/ Wed, 05 Feb 2025 12:00:00 +0000 https://freshcup.com/?p=40010 Results from a new study show that drinking coffee in the morning can benefit cardiovascular health. But what do the pros have to say about their favorite time to drink coffee?

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]]> 40010 Beyond the Headlines: Has Starbucks Killed the Cortado? https://freshcup.com/beyond-the-headlines-has-starbucks-killed-the-cortado/ Fri, 24 Jan 2025 12:00:00 +0000 https://freshcup.com/?p=39913 Starbucks recently announced it will add a cortado to its menu, but in a size that varies from established industry norms. We asked coffee shop owners to weigh in on the news—and whether it will pose a challenge for customers.

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]]> 39913 Canned Coffee Was Big in 2024—Here’s How Specialty Roasters Can Profit in 2025 https://freshcup.com/canned-coffee-was-big-in-2024-heres-how-specialty-roasters-can-profit-in-2025/ Wed, 15 Jan 2025 12:00:00 +0000 https://freshcup.com/?p=39866 Canned coffee beverages already dominate grocery shelves, and the category is still growing. Here’s how specialty roasters can get in on the RTD action.

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]]> 39866 Steeping Sweetness: Milk Brew Provides a Fun Take on Cold Coffee https://freshcup.com/steeping-sweetness-milk-brew-provides-a-fun-take-on-cold-coffee/ Fri, 20 Dec 2024 12:00:00 +0000 https://freshcup.com/?p=39714 You’ve heard of cold brew. But what about milk brew? A common technique in coffee shops in Japan, more shops are trying steeping ground coffee beans in milk instead of the more typical cold water.

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]]> 39714 Behind the Headlines: Is Starbucks Writing Names on Cups Again Sweet or Silly? https://freshcup.com/behind-the-headlines-is-starbucks-writing-names-on-cups-again-sweet-or-silly/ Wed, 11 Dec 2024 12:00:00 +0000 https://freshcup.com/?p=39642 Starbucks’ announced they’ll return to hand-writing customers’ names on their cups. We interview shop owners and ask: is writing names on cups silly or a way to build connection with customers?

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]]> 39642 Behind the Headlines: Starbucks Cut Back on Discounts, But Were Discounts Ever Worth It?  https://freshcup.com/behind-the-headlines-starbucks-cut-back-on-discounts-but-were-discounts-ever-worth-it/ Wed, 06 Nov 2024 12:00:00 +0000 https://freshcup.com/?p=39382 Following Starbucks’ recent decision to cut back on drink promotions, we asked coffee shops if offering discounts is ever really worth it—and how they find success through thoughtful, targeted promotions.

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]]> 39382 Behind the Headlines: Whole-Bean Coffee Sales Are Up—But Why? https://freshcup.com/behind-the-headlines-whole-bean-coffee-sales-are-up-but-why/ Wed, 30 Oct 2024 11:00:00 +0000 https://freshcup.com/?p=39357 New reports suggest whole-bean coffee sales are on the rise. But what’s fueling that growth? We ask roasters what they think.

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]]> 39357 Just Add Water: The Potential and Possibility of Coffee Concentrates https://freshcup.com/just-add-water-the-potential-and-possibility-of-coffee-concentrates/ Wed, 07 Feb 2024 12:00:00 +0000 https://freshcup.com/?p=37579 Coffee concentrates offer more than a convenient way to make coffee on the go. Innovators across the industry are using concentrates to reach new customers and enter new markets.

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]]> 37579 The New Coffee Cocktails of 2024 https://freshcup.com/the-new-coffee-cocktails-of-2024/ Wed, 24 Jan 2024 12:00:00 +0000 https://freshcup.com/?p=37483 There's more to coffee cocktails than espresso martinis. Here are the coffee drinks to look for in 2024.

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]]> 37483 Perfect Harmony: How Pastry Chefs Choose Coffee for Tiramisù https://freshcup.com/perfect-harmony-how-pastry-chefs-choose-coffee-for-tiramisu/ Fri, 08 Dec 2023 12:00:00 +0000 https://freshcup.com/?p=37215 Tiramisù is a decadent dessert made with ladyfingers, whipped mascarpone, and coffee, but finding the right coffee to use for the dessert can be a daunting—yet delicious—challenge.

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