Mikey Rinaldo, Author at Fresh Cup Magazine https://freshcup.com/author/mikey-rinaldo/ Coffee Industry Stories and Insights Sun, 10 Dec 2023 20:46:12 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://freshcup.com/wp-content/uploads/2022/11/cropped-Untitled-512-×-512-px-2-32x32.png Mikey Rinaldo, Author at Fresh Cup Magazine https://freshcup.com/author/mikey-rinaldo/ 32 32 223497660 The Prototype of All Desire: How Processing Can Increase—and Improve—Sweetness in Robusta https://freshcup.com/the-prototype-of-all-desire-how-processing-can-increase-and-improve-sweetness-in-robusta/ Fri, 15 Dec 2023 12:00:00 +0000 https://freshcup.com/?p=37250 Sweetness in coffee is often a marker of quality, but it's often ignored when talking about Robusta. But small changes at the farm level can be the key to finding more sweetness in Robusta.

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]]> 37250 “If It’s Hidden, It’s We Who Hide”— On Discovering the Potential of Robusta Through Roasting https://freshcup.com/if-it-stays-hidden-its-we-who-hide-on-discovering-the-potential-of-robusta-through-roasting/ Wed, 22 Nov 2023 12:00:00 +0000 https://freshcup.com/?p=37119 We know surprisingly little about how to roast Robusta coffee. And yet, understanding the differences of Robusta in the roaster could help unlock its potential.

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]]> 37119 A Look at the Future of Fine Robusta Through Vietnamese Specialty Coffee https://freshcup.com/a-look-at-the-future-of-fine-robusta-through-vietnamese-specialty-coffee/ Fri, 11 Aug 2023 11:00:00 +0000 https://freshcup.com/?p=36248 For years, Robusta has gotten a bad rep, but people are beginning to reconsider its potential. Vietnam may already have the blueprint for the future of Robusta.

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]]> 36248 The Cup In Hand: How Shape and Design Affect Coffee Drinking https://freshcup.com/the-cup-in-hand-how-shape-and-design-affect-coffee-drinking/ Wed, 22 Mar 2023 11:00:00 +0000 https://freshcup.com/?p=34632 The shape, weight, and feel of a cup can have a significant impact on the way you experience the flavor of coffee.

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]]> 34632 Contemporary Indonesian Specialty Coffee: A Chat with Three Coffee Processors https://freshcup.com/contemporary-indonesian-specialty-coffee-a-chat-with-three-coffee-processors/ Fri, 11 Nov 2022 12:00:00 +0000 https://freshcup.com/?p=32778 The world of Indonesian coffee has changed a lot over the past five years. Here are three coffee processors discussing the highlights and challenges of Indonesian coffee production.

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]]> 32778 Beyond Earl Grey: Tea Wisdom from Three AAPI-Owned Importers https://freshcup.com/beyond-earl-grey-tea-wisdom-from-three-aapi-owned-importers-%ef%bf%bc/ Fri, 24 Jun 2022 11:00:00 +0000 https://freshcup.com/?p=31169 The past decade has seen a newer crop of quality-minded tea importers and vendors: here are three you need to know.

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]]> 31169 Be Bold: Embracing Maximalism in Coffee Branding https://freshcup.com/be-bold-embracing-maximalism-in-coffee-branding/ Thu, 05 May 2022 11:00:00 +0000 https://freshcup.com/?p=30710 More and more coffee brands are incorporating big colors and bold designs in their branding. Why? We look at maximalism as a trend and as a window into the future of coffee.

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