Industry Trends Archives - Fresh Cup Magazine https://freshcup.com/category/industry/trends/ Coffee Industry Stories and Insights Wed, 05 Feb 2025 02:21:17 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://freshcup.com/wp-content/uploads/2022/11/cropped-Untitled-512-×-512-px-2-32x32.png Industry Trends Archives - Fresh Cup Magazine https://freshcup.com/category/industry/trends/ 32 32 223497660 Behind the Headlines: Science Says Morning Is the Best Time To Drink Coffee. What Do the Pros Think? https://freshcup.com/behind-the-headlines-science-says-morning-is-the-best-time-to-drink-coffee-what-do-the-pros-think/ Wed, 05 Feb 2025 12:00:00 +0000 https://freshcup.com/?p=40010 Results from a new study show that drinking coffee in the morning can benefit cardiovascular health. But what do the pros have to say about their favorite time to drink coffee?

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]]> 40010 Beyond the Headlines: Has Starbucks Killed the Cortado? https://freshcup.com/beyond-the-headlines-has-starbucks-killed-the-cortado/ Fri, 24 Jan 2025 12:00:00 +0000 https://freshcup.com/?p=39913 Starbucks recently announced it will add a cortado to its menu, but in a size that varies from established industry norms. We asked coffee shop owners to weigh in on the news—and whether it will pose a challenge for customers.

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]]> 39913 The Mocktail Movement Comes to Coffee Shops https://freshcup.com/the-mocktail-movement-comes-to-coffee-shops/ Wed, 22 Jan 2025 12:00:00 +0000 https://freshcup.com/?p=39909 More people are opting for low and no alcohol drinks, and with the right tools, coffee shops can welcome a whole new crowd of mocktail enthusiasts.

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]]> 39909 Canned Coffee Was Big in 2024—Here’s How Specialty Roasters Can Profit in 2025 https://freshcup.com/canned-coffee-was-big-in-2024-heres-how-specialty-roasters-can-profit-in-2025/ Wed, 15 Jan 2025 12:00:00 +0000 https://freshcup.com/?p=39866 Canned coffee beverages already dominate grocery shelves, and the category is still growing. Here’s how specialty roasters can get in on the RTD action.

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]]> 39866 Behind the Headlines: Is Starbucks Writing Names on Cups Again Sweet or Silly? https://freshcup.com/behind-the-headlines-is-starbucks-writing-names-on-cups-again-sweet-or-silly/ Wed, 11 Dec 2024 12:00:00 +0000 https://freshcup.com/?p=39642 Starbucks’ announced they’ll return to hand-writing customers’ names on their cups. We interview shop owners and ask: is writing names on cups silly or a way to build connection with customers?

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]]> 39642 In Pursuit of Sustainable, Allergy-Inclusive Packaging https://freshcup.com/in-pursuit-of-sustainable-allergy-inclusive-packaging/ Wed, 20 Nov 2024 12:00:00 +0000 https://freshcup.com/?p=39483 Some cafes are turning to biodegradable and edible packaging as a way to reduce waste. But many of these items contain major allergens—here’s what you need to know to keep patrons safe.

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]]> 39483 What Makes Packaging Sustainable? https://freshcup.com/what-makes-packaging-sustainable/ Wed, 13 Nov 2024 12:00:00 +0000 https://freshcup.com/?p=39441 Single-use packaging might seem like an inevitable part of a coffee business, but learning the basics of sustainable design can help owners reduce waste and align packaging needs with their values.

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]]> 39441 Behind the Headlines: Starbucks Cut Back on Discounts, But Were Discounts Ever Worth It?  https://freshcup.com/behind-the-headlines-starbucks-cut-back-on-discounts-but-were-discounts-ever-worth-it/ Wed, 06 Nov 2024 12:00:00 +0000 https://freshcup.com/?p=39382 Following Starbucks’ recent decision to cut back on drink promotions, we asked coffee shops if offering discounts is ever really worth it—and how they find success through thoughtful, targeted promotions.

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]]> 39382 Behind the Headlines: Whole-Bean Coffee Sales Are Up—But Why? https://freshcup.com/behind-the-headlines-whole-bean-coffee-sales-are-up-but-why/ Wed, 30 Oct 2024 11:00:00 +0000 https://freshcup.com/?p=39357 New reports suggest whole-bean coffee sales are on the rise. But what’s fueling that growth? We ask roasters what they think.

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]]> 39357 Will It Oat? Oat Milk’s Explosive Entry Into Coffee—and How It’ll Continue to Transform the Food Industry https://freshcup.com/will-it-oat-oat-milks-explosive-entry-into-coffee-and-how-itll-continue-to-transform-the-food-industry/ Fri, 18 Oct 2024 11:00:00 +0000 https://freshcup.com/?p=39279 Over the last seven years, oat milk has exploded in popularity across the U.S., Europe, Asia, and Latin America, kicked off by the Swedish company Oatly’s appearance on the market in 2017. Uptake was swift: Between 2019 and 2020, the consumption of oat milk increased by 50% or more in places like the U.S., Vietnam,…

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